Despite its underground roots, Asspizza has garnered mainstream attention through collaborations with notable figures and brands. Partnerships with artists and celebrities like Kanye West, A$AP Rocky, and Billie Eilish have boosted its visibility. These collaborations often stem from shared values rather than commercial deals, reflecting the brand’s genuine cultural connection. The brand’s work with Supreme, featuring its iconic scribble face design, exemplifies its influence on high-profile projects.